The Hidden 10 Founder Fund provides targeted capital support to help Black women founders achieve specific revenue or growth milestones.

Eligibility Requirements

To apply, founders must:
  • Be actively participating in The Roundtable. 
  • Operate a business that is generating revenue.
  • Have a clear growth initiative with measurable objectives.
  • Seek strategic support, visibility, and meaningful connections alongside funding.
  • Be building a business with long-term scale and sustainability in mind.
Applications that do not meet these requirements will not be considered.
The Hidden 10 will never ask for payment to apply for The Founder Fund. Any payment request should be ignored, and applicants should report it immediately to customercare@thehidden10.com.
This fund is not a grant and is not intended for idea-stage projects. It is designed for businesses that are already operating and generating revenue.

What Participating Founders Receive

  • Capital Support: Up to $5,000 USD to fund a clearly defined growth initiative, such as marketing, inventory expansion, product development, or operational scaling.
  • Amplified Visibility: Access to The Hidden 10’s media channels, partner networks, and founder ecosystem.
  • Connections & Collaboration: Opportunities to connect with peers, partners, and investors to foster meaningful partnerships.
  • Ongoing Guidance: Support to accelerate business growth and unlock long-term opportunities.

Repayment Structure

The Hidden 10 Founder Fund operates on a revenue-linked funding model, designed to align repayment with business performance and growth:
  1. Funding Agreement: The founder and The Hidden 10 agree on the capital amount, a percentage of monthly revenue to be shared (the “remit rate”), and a total repayment cap (typically 1.2x–1.5x of the original investment).
  2. Capital Disbursement: Funds are provided upfront to invest in a defined growth initiative.
  3. Revenue-Based Payments: Payments are proportional to revenue, reducing the burden in slower months and scaling with business performance.
  4. Completion: Once the capped amount is reached, the agreement ends.

Who This Fund Is Not For

  • Idea-stage or pre-revenue businesses.
  • Individuals without an existing business.
  • Applicants looking for a grant or one-off financial support.
  • Businesses without clear growth objectives.
  • Founders not actively participating in The Roundtable.

Applicant Confirmation

By continuing, you confirm that:
  • You identify as an African and/or Black woman.
  • Your business is currently operating and generating revenue.
  • You understand that funding is repayable.
  • You are active in The Roundtable.
Accept & Continue